tag:blogger.com,1999:blog-11105437.post113419130041735915..comments2007-02-16T18:01:39.905-08:00Comments on B2B Digital Media: Search engine marketing and B2B publishersDave Newcornhttp://www.blogger.com/profile/16220822856643605874noreply@blogger.comBlogger1125tag:blogger.com,1999:blog-11105437.post-1134221466656389552005-12-10T05:31:00.000-08:002005-12-10T05:31:00.000-08:00Gotta know, was this a Google fest? Everything I r...Gotta know, was this a Google fest? Everything I read about them talks about how it wants to own search.<BR/><BR/>Now, let's think about those metrics. $2 in sales for $1 in ad spending?? That makes advertising 50% of the cost of sales. Probably should be 5% tops. Even in consumer marketing.<BR/><BR/>Now in consumer marketing it has been shown (almost forever) that there is an almost Gary Mintchellhttp://radio.weblogs.com/0133292/noreply@blogger.com